Mike Cerre
Executive Producer

• Started in 1985 by Mike Cerre, an award winning broadcast journalist, filmmaker and communications consultant, our clients include the world’s major television networks, corporations, non-profits and new media companies.
  
  
• From Emmy Award embed reporting for ABC News during the Iraq War to creating the first online and real world scavenger for college students, the common denominator has always been unforgettable “storytelling” that rises above the media and promotional clutter.
  
  
• Our editorial backgrounds, global experience and production resources allow us to execute under difficult timelines and budgets without compromising depth and scope. For the 30th Anniversary of the microchip and Intel, we developed and assigned over three hundred photojournalist assignments, executed on the same day on seven continents, for a book, magazine cover story and television news special.
  
  
• We’ve been commissioned by everyone from the US State Department to bridge the communications gap between American and Arab journalists after 9/11, to a private foundation committed to drawing attention to the global water crisis through a relay run around the world.
  
  
• The company we keep an stories we’ve had to learn and tell cover the professional spectrum from white-collar asset managers with Lord Abbett, one of the country’s oldest financial institutions, to the collar-less Crosby, Stills, Nash & Young, one of the country’s legendary rock bands.
  

MIKE CERRE

A former ABC News correspondent and anchorman/reporter for San Francisco’s NBC affiliate, he has earned five national and local Emmy Awards for his reporting. His documentary productions have earned the prestigious Peabody Award, Cable Ace Award and CINE Eagle Awards.

He licensed the television rights to GEO Magazine from Bertelsmann in Germany and produced the first global television magazine specials for the NBC stations and The Discovery Channel. They evolved into the GLOBE Tv series co-produced with ABC, which aired on A&E and foreign networks in thirty countries.

During the information technology revolution of the 90’s, he used his global consortium of producers and videographers to help major technology companies communicate their global strategies. He developed and produced the weekly SCAN series on CNBC for IBM’s Solutions for a Small Planet campaign and was the Editorial Director and Executive Producer for the One Digital Day book, FORTUNE cover story and CNN Special celebrating Intel’s thirtieth anniversary.

He made the transition to the internet programming in 1998 by producing EXCAPE, an online and real world scavenger hunt for the Excite web portal with the creator of the best-selling Where in the World is Carmen San Diego CD-ROM. Netcentives acquired his new media business in 1999.

As a result of his various communications projects, he has been a moderator, panelist and contributor to the World Economic Forum, UN Foundation, World Affairs Council, Milken Institute, Stanford Publishing Course and the American University in Paris & Cairo and USC’s Annenberg School of Communication.